[Manic Monday] The Importance Of Entertainment Infrastructure

Today, we as entertainment consumers have a multitude of choice. We still can enjoy entertainment channels handed down from the 20th century: TV, radio and print media – the variety of these three types of media is increasing, fulfilling the ever-widening preferences and needs of society for entertainment and information. With the growth of digital media like the internet, the variety of content or entertainment technologies has also increased. In a period of around 10 years, the cellular phone has evolved from a simple communication device into one of the main entertainment devices, to the point that the technology advancement of cellular phones is outpacing the PC industry. Any kind of entertainment is only a few clicks away, through browsers or applications.
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Independent Artists Can Now Submit Their Songs Directly to Ohdio

Indonesian online radio Ohdio today has opened itself to independent Indonesian bands who wish to have their songs broadcast on its service. In a blog post, the company is calling for bands to submit their songs directly for consideration. While Ohdio already has a deal in place to feature many local artists and bands, the company wishes to feature as many acts as possible and provide the widest range of songs for its listeners.

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[Manic Monday] Searching For A New Frame Of Mind For Entertainment Industries

Previously, the entertainment industry was a process that tended to be straight and vertical. Like now, anyone can create something, but usually the entertainment work that would be allocated the most investment (which usually meant the largest promotion and distribution) is the one, as determined by the stakeholders of the entertainment industry, that could be digested by a large amount of people, and gave return on investment – or even profit. The principle of scale of economies apply: invest in something with a fixed/static value, which could then be duplicated for multiplied profits. Of course, this vertical relies on complete control on all the aspects of the industry – from creation, production, promotion, marketing, distribution, and even the retail price.

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[Manic Monday] My Wishlist: Digital Entertainment in Indonesia, 2013

This is my first post in 2013 – so I thought it would be fitting to jot down a few things that I hope will happen in 2013 in the digital entertainment scene here. 2012 has certainly been an interesting year – International music services like iTunes and Deezer finally arrived, the much-adored (by industry players, at least) RBT is somewhat ‘resurrected‘, and of course, perhaps many other things that has not shown their importance yet. Naturally, this list is very subjective.
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[Manic Monday] Looking At E-Commerce From A Digital Entertainment Perspective

During the past two years, various e-commerce sites have set up shop in Indonesia, some being multinational companies setting up a branch here, some being joint ventures, and some local players as well. The objective is pretty clear – to enable sales of anything imaginable via the internet, to reach a larger amount of customers while increasing the level of convenience for them as they do not have to take the effort of going to a store. Although Indonesia may not yet reach the level of e-commerce like in some other countries, where they even sell fresh produce of the internet, it is pretty clear that these e-commerce sites are here to stay.

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[Manic Monday] Rethinking The Movies, With A Digital Twist

The movie and cinema have been around for at least 100 years already, and by principle it remains largely unchanged. A camera records sequential images upon a medium, which is then duplicated, and spread to locations with projectors and screens. The sequence of images is projected onto a screen. The technology has definitely progressed light years from those old hand-operated cameras. The medium is in a major shift from celluloid to digital and the ‘locations’ are now highly-specialized buildings, with comfortable seating, optimized screens, and powerful cinema projectors. But the essence remains the same.

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[Manic Monday] Where Next For Ramadhan-Themed Digital Entertainment?

I don’t think anyone can deny it anymore – Ramadhan, aside from being the holiest month for Muslims around the world, is also a big month for businesses. Businesses can initiate special Ramadhan packages and discounts (especially food and beverages), and the clothing stores break out Muslim-themed collections and capitalize on the fact that most people (in Indonesia, at least) want to buy something new for Lebaran. And of course, Lebaran cakes are everywhere!

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[Manic Monday] The Multiple Screen Strategy

Some of us grew up with only one screen – the TV screen. In Indonesia until the late 80s, there was only one national, government-owned TV station that graced the airwaves, which we watched dutifully since there was nothing else to watch. Having the TV on was somewhat of a necessity, whether or not we watched anything – it somehow connected us to the world, even if it was only one way (and any content was tamed first by the government). Even for those fortunate to own videotape players, you had to choose: watch TV, or watch a videotape.

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