[Simply Business] Digital Newspaper Distribution is Looking Grim

DailySocial readers are mostly early-adopters, using the latest technology and keeping up with the current trends. We don’t really watch TV, haven’t subscribed any newspaper in ages and read books in our Kindle Fire [or iPad -Ed].

So it’s pretty common for us to think differently because the way we consume media is different from most people. We often forget that our target market may not share the same behavior, at least in Indonesia.

Jawa Pos, one of the biggest newspapers in Indonesia is still going strong by circulating about 400,000 copies daily. It posted a study of media preferences by age groups in 2009 on its website claiming that about 47.7% of people in Jakarta and 75.6% in Surabaya still read newspapers. TV is still number one of course with 88.7% in Jakarta and 86.5% in Surabaya. Continue reading [Simply Business] Digital Newspaper Distribution is Looking Grim

Pedoman Media Siber Bertujuan untuk Mendukung Integritas Situs Berita Online

Dewan Pers Indonesia awal bulan ini merilis sebuah pedoman atau kode etik bagi media online (bahasa Dewan Pers adalah media siber), pedoman ini akhirnya dirilis setelah dibahas selama beberapa bulan yang lalu. Dinamakan Pedoman Pemberitaan Media Siber, pedoman ini bertujuan untuk mendorong media online bertindak sesuai peraturan untuk memastikan ditegakkannya integritas dan nilai-nilai jurnalistik.

Pendorong utama kegiatan outlet media online sering kali adalah untuk menghadirkan breaking news yang menyebabkan usaha verifikasi lebih sering diabaikan. Tidak jarang kita melihat beberapa berita yang meliput satu subyek dengan hanya satu sumber dan dengan hanya satu paragraf yang menjadi pembeda dari berbagai berita tersebut.

Himpunan pedoman yang dikeluarkan oleh Dewan Pers ini diharapkan bisa mengatasi berbagai masalah seperti yang disebutkan di atas yang ditemukan di berbagai portal media online selama beberapa waktu ini. Pedoman ini menyebutkan bahwa setiap berita harus diverifikasi sebisa mungkin dengan berbagai sumber, dan menyebutkan bahwa usaha untuk melakukan verifikasi telah dilakukan meski pada akhirnya sumber tidak bisa didapatkan. Nara sumber sekunder tidak dibutuhkan ketika nara sumber utama dianggap kredibel dan kompeten.

Continue reading Pedoman Media Siber Bertujuan untuk Mendukung Integritas Situs Berita Online

Online Media Guideline Aims to Bolster Integrity of Online News Sites

The Indonesian Press Council earlier this month released a guideline or a code of conduct for online media outlets which had been in discussion for several months. Called the Cyber Media News Coverage Guidelines, it aims to drive online media outlets to perform within an agreed specific set of rules to ensure journalistic integrity and values are upheld.

Online news outlets had been driven primarily by breaking news so much that often verification efforts no longer seem to matter. It’s not a rarity that we would see a handful of stories covering a single subject with only a single source and a single paragraph being the only differentiating factor between the stories.

The set of guidelines released by the Press Council hopes to address issues such as these which had been plaguing online news portals for quite some time. It wants each story to be verified with multiple sources whenever possible and to note that an effort had been made to do so when a source is not forthcoming. A secondary source is not deemed necessary when the primary source is considered credible and competent.

Continue reading Online Media Guideline Aims to Bolster Integrity of Online News Sites

DS Dramas

It’s been an interesting week. Most interestingly, Aulia wanted me to take the post down. The Twitter Drama post was deemed irrelevant and confusing. I mustered some effort to explain why I posted it there – primarily because it was Part II to a series of (mostly planned) posts on how to make sense of the Indonesian internet scene. I ended up promising him to write more often. Maybe I will.

I chose Twitter as a general illustration of a new medium – widely popular and recognizable to most – even if they don’t monetize yet. Or Detik.com – Maximum Reach with Tabloid Quality – except this one monetize.

The case studies confuse a whole lot of people and they saw many, many, many internet shops in Indonesia faltered and died because the ad money never comes.

Well, you can’t sit around and expect people come to give you money. Not in any business model, or any market. You have to work to make money and you have to work hard, but I will not write another post to state the obvious.

I would simply offer you another perspective: online advertising is peanuts.

Continue reading DS Dramas

Sutanto Hartono Akan Mengundurkan Diri Sebagai Presiden Direktur Microsoft Indonesia (Updated)

Presiden Direktur dan General Manager Microsoft Indonesia, Sutanto Hartono, kemarin dalam pertemuan perusahaan mengumumkan niatnya untuk mengundurkan diri dari perusahaan dan kembali ke industri media.

Sutanto bergabung dengan raksasa perangkat lunak pada tahun 2010 setelah sebelumnya menjabat sebagai CEO dan Managing Director di stasiun televisi RCTI. Sutanto akan meninggalkan Microsoft Indonesia pada akhir Oktober setelah kurang dari dua tahun menempati posisi tersebut.

Belum ada nama pengganti yang diumumkan, namun diperkirakan bahwa untuk sementara posisi yang ditinggalkan akan diisi oleh pejabat regional.

Update: Berikut pernyataan resmi dari Chrisma Albandjar, Director of Corporate Affairs Microsoft Indonesia.

Yes, Microsoft can confirm that Sutanto Hartono has decided to leave the company to pursue career opportunities outside of the information technology sector, effective at the end of October. During this time, he will be working with the Microsoft Indonesia’s senior leadership team to ensure that it is business as usual for our customers. We want to thank him for his nearly 2 years of leadership as Country Manager and wish him every success in his new role. Microsoft is looking to appoint his successor and will make a further announcement on this when appropriate.

Sutanto Hartono to resign as President Director of Microsoft Indonesia (Updated)

President Director and General Manager of Microsoft Indonesia, Sutanto Hartono, yesterday announced in a company meeting of his intention to resign from the company and return to the media industry.

Hartono, who joined the software giant in 2010 from television station RCTI where he served as CEO and Managing Director, will be leaving Microsoft Indonesia by the end of October after less than two years at the helm.

No replacement has been named but it is expected that a regional appointee will be taking the position temporarily.

Update: This is the official statement from Chrisma Albandjar, Director of Corporate Affairs Microsoft Indonesia.

Yes, Microsoft can confirm that Sutanto Hartono has decided to leave the company to pursue career opportunities outside of the information technology sector, effective at the end of October. During this time, he will be working with the Microsoft Indonesia’s senior leadership team to ensure that it is business as usual for our customers. We want to thank him for his nearly 2 years of leadership as Country Manager and wish him every success in his new role. Microsoft is looking to appoint his successor and will make a further announcement on this when appropriate.

AOL Akuisisi The Huffington Post Seharga $315 Juta

Berita akuisisi datang lagi dari AOL, kali ini The Huffington Post resmi bergabung dengan perusahaan penyedia layanan web global yang memiliki jaringan pembaca yang luas ini.

Seperti yang dituliskan oleh All Things Digital, dengan akuisisi ini co-founder dari Huffington Post, Arianna Huffington akan menjadi president dan editor-in-chief dari The Huffington Post Media Group dari AOL. Akuisisi ini juga mendukung strategi AOL untuk memberikan layanan dalam penyediaan konten baik untuk pasar lokal, nasional (U.S.) serta cakupan konsumen international.

Continue reading AOL Akuisisi The Huffington Post Seharga $315 Juta