Don’t Blame the Marketplace if You Can’t Sell Your Product

When the App Store was new, it was pretty easy to find a mobile app for the iPhone since just about any new one will be published, talked about, reviewed, and dissected by the technology blogs. Today, there are tens to hundreds of thousands of apps on each of the the major mobile application store and only notable developers are making serious money out of creating and publishing apps. Is discovery a problem and if so, how can developers overcome this?

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Seven 2013 Indonesian Internet Business Opportunities According to Danny Wirianto

Even though we have only entered week three of the year, there’s been no lack of excitement in Indonesia’s Internet scene. From companies who have announced funding rounds to collaborations and partnerships to expand business reach. In short, 2013 will certainly be a very interesting year for the Indonesian Internet industry.

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Kartumuu Launched Business Facility (Updated)

May be some of the readers start their vacation and packing, or have already gathered with family to welcome Ied Al-Fitr this year. But wait, this is a good moment for startups to run their program, one of them is Kartumuu.com.

Kartumuu.com is a social media service which gives facility to users for sending digital cards. According to their press release several days ago to DailySocial, they launched their business facility. Kartumuu Business helps brand for their online campaign program.

There are three main services explained in the press release from the Kartumuu’s business facility. The first one is the special page for brand (profile page) on Kartumuu, so every brand can have special page with custom design.

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Foursquare is now open for businesses

Foursquare finally launched Pages for brands and organizations today after more than a year since Intel became the first brand to be featured on Foursquare with its own profile.

With the 3000 or so brands that have their own official Foursquare pages, it turns out that Foursquare’s team had to go and create them one by one and it involved a complicated back and forth between Foursquare and each organization. Imagine doing this 3000 times since brand pages were yet to be an actual feature in Foursquare.

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Seeking for or Wanted by Investor?

A while ago Rama wrote about topics related to the investor, and I quite agree that growth of investors will continue to rise this year in Indonesia.

But one thing is still in my mind is about how they – these investors – approaching the startups in Indonesia. About the approach taken by them upon newly emerging or already existing startups.
This article cannot be widely and completely records how investors approach the startup, but at least could give a brief overview of the experiences I got at an Asian level event that also brings some startup in Jakarta some time ago.

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Kaskus: Business and Community Loyalty

Many of you must’ve heard what happened to Kaskus recently, that 5 of their moderators submitted their resignation at the same time, all of the sudden. It happened shortly after the news that Kaskus and GDP Ventures announced their partnership in order to bring Kaskus to the new and higher level.

These two events happening the previous after the latter brings out rumor that the resignation was due to Kaskus’ management refusing to “pay” the voluntary moderators after receiving fund. Andrew Darwis, CTO and founder of Kaskus immediately clarified the news by saying that the resignation of the moderators has nothing to do with the rumor.

Shortly afterward the said moderators release their official statement basically confirming what Andrew stated, that they do not ask for anything financially from Kaskus. The problem was solved quickly but it seems some people used this rumor to ruin Kaskus’ reputation.

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Waiting for Facebook Places Adaptation By Local Users

Check-in facility in Facebook had been able to use since a few months ago, but the release for public users (global scale) is still gradual. For Indonesian users, check in at a particular location via Facebook Places at least can be enjoyed for BlackBerry users, while for iPhone users – despite the places icon already exist – it could only be used widely around last week. At least that’s what happened to me and some friends when we tried the check-in facility on Facebook.

Just like any other check-in facilities, Facebook Places provides facilities for users to view locations around them (by GPS), do check in, and then tag the friends who are in one location. Users can also view a list of location updates from their friends and if the location is unavailable, users can add the locations.

The question is will the Indonesian Facebook users adapt massively? Will there be a location-based promotions appear through Facebook, and how is the opportunity of location-based promotional for local businesses?

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How Facebook and Twitter Change Telco Business in Indonesia

Facebook and Twitter have becomes a phenomenon. Their number of users grows so fast not only in western world but also to the farthest corner of the world. Indonesia, triggered by Friendster’s popularity adopts Facebook so easily that it beats Friendster total number of users.  This social network adoption becomes goldfield not only for Facebook and Twitter but also for telecommunication companies.

The Telcos use this opportunity wisely to sell internet data packages for Facebook and Twitter users. Now their advertisement not only sell SMS and airtime (phone) but also internet packages including Facebook, Twitter, email, and chatting. And we can say that these campaigns work splendidly in getting new customers by offering affordable packages for Facebook-ing. Several new Telcos are fighting for the top place as mobile internet provider by offering affordable monthly subscription and fast internet network.

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Koprol mulai rencana monetisasi, buka akun Koprol for Business

Hari ini Yahoo-Koprol mengadakan sebuah acara untuk para pemilik bisnis offline yang ingin menjajal strategi pemasaran online menggunakan layanan berbasis lokasi milik Koprol dengan meluncurkan Koprol for Business. Hampir sama seperti Foursquare, kini anda bisa submit bisnis anda di Koprol dan  bisa melakukan promosi kepada pengguna berdasarkan data lokasi pengguna tersebut. Jadi misalkan anda checkin Koprol di lokasi tertentu, maka anda akan dapat melihat promosi dari toko-toko yang ada di dekat anda.

Dan nantinya pemilik bisnis juga bisa menampilkan stiker yang menandakan bahwa bisnis anda telah terdaftar di Koprol, dan lebih dari itu pemilik bisnis juga bisa melihat statistik pengunjung yang checkin. Koprol juga mengijinkan pemilik bisnis untuk mengklaim venue bisnis anda di Koprol dan sebagai pemilik bisnis anda bisa customize dengan foto dan wallpaper sesuai keinginan anda.

Nantikan analisa lengkap Koprol for Business di post berikutnya.

Koprol starts monetization plan, launched Koprol for Business

Today Yahoo-Koprol held an event in Jakarta dedicated for business owners who would like to try their location based service as a tool for online marketing and promotion and officially launch Koprol for Business. Pretty much the same strategy with Foursquare, as business owner you can submit your business profile and promote to users who checked-in in the specific location.

Business owners can also put a sticker to show that their business is listed at Koprol and basically pull offline customers to Koprol’s service. When business owners listed as Business account, you can monitor the statistics for visitors visiting the venue on Koprol and analyze the information for further promotion and marketing strategy. And also business owner can claim a venue and customize the page with photos and wallpaper

We will post a further analysis of Koprol for Business on our next blog post.