Guest Post: What Would Don Draper Do?

As the new season of Mad Men is set to start this week my anxiousness led me to look back and recollect some fun lessons I had picked up not only from the episodes, but also from what the show represents. I decided to put things down in writing and share my thoughts. Continue reading Guest Post: What Would Don Draper Do?

[Manic Monday] The “New” Music Industry Needs You!

Last week I had the chance to participate in the Lean Startup Machine workshop in Singapore, with fellow contributor Dondi Hananto, who has written about his experiences in the workshop. In summary, the workshop was a valuable experience, which I would recommend to anyone who wants to build their own startup, wants to study a “quick” way of customer development, or wants to get a different perspective on how to build businesses. Of course, the LSM approach is only one of many ways in building a business. But I hope, for those of you who want to get into the startup scene, that you will think of how to build a business, and not just a program or application.

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Understanding Digital Campaigns in Indonesia

Naning Utoyo is a Singapore-based researcher at MRM Worldwide. As part of her tasks, she’s responsible for finding out about the way digital campaigns in Indonesia are conducted. Although she is an Indonesian, she has spent much of her professional career overseas and to understand the digital scene better, she solicited comments and opinions from digital strategists and advertising practitioners in the country and was kind enough to share her findings, thoughts, and discussions, with DailySocial.

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Everybody Wants To Fix Email But It’s Not Really Broken

Do you use email? If you do, how often do you use email and what for? These days, emails act primarily as an identity provider to sign up to online services, a bit like having mobile phone numbers. Millions of people still communicate via email, and in fact it has become accepted as a formal communication method in lieu of printed methods but there are those who want email changed or want to skip emails entirely. There is a race to inbox zero and people proudly declare when their email inboxes are empty as if it’s an achievement.
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[Manic Monday] Searching For A New Frame Of Mind For Entertainment Industries

Previously, the entertainment industry was a process that tended to be straight and vertical. Like now, anyone can create something, but usually the entertainment work that would be allocated the most investment (which usually meant the largest promotion and distribution) is the one, as determined by the stakeholders of the entertainment industry, that could be digested by a large amount of people, and gave return on investment – or even profit. The principle of scale of economies apply: invest in something with a fixed/static value, which could then be duplicated for multiplied profits. Of course, this vertical relies on complete control on all the aspects of the industry – from creation, production, promotion, marketing, distribution, and even the retail price.

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[Guest Post] Danger Looming Large In Indonesia’s New E-commerce Law?

Editor’s note: This guest post was written by Remco Lupker, co-founder and ex-director of TokoBagus, a popular e-commerce site in Indonesia. He wrote about his opinion on the newly proposed and soon-to-launch government regulation on Indonesian e-commerce companies. Remco originally wrote this article on his blog on March 23rd, 2013, we have permission to repost this article.

This week the long awaited and probably feared Indonesian E-commerce law PP 82 became public and even though I’m no longer (directly) involved in any e-commerce business I thought I would take some time to read it. Mind you, this law is just the beginning and will be followed by 10 government regulations which will provide more details.

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[Manic Monday] Remember the “Old” Content Industry?

One of the tragic things of our increasingly digital lives is that, whatever appears to us on a ‘screen’ (whether it be a TV screen, computer screen or mobile phone screen’, is just there, in seconds, and can practically be pulled up on demand. Either its on the Internet, or it isn’t. There’s hardly a transitional state for anything on the internet – even services that are in beta are well, right there already, and you probably won’t notice its building progress unless you look closely. Mimicking its basic building blocks of bytes, the conditions of ‘0’ and ‘1’ apply. It’s either on, or off. And in many cases, it’s either good, or bad. ‘Liked’, or not liked.

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BlackBerry 10 Desperately Needs Those Killer Apps

BlackBerry is introducing a new smartphone platform in the middle of perhaps the fiercest battle for consumers on the market for mobile devices. For all of the primary purposes of a modern phone, Blackberry seems to have nailed the experience in Blackberry 10, not to mention the additional features. What it hasn’t got or at least hasn’t appeared to have, is a collection of killer apps. These are the apps that people will pick up a Z10 or a Q10 for because the apps either are not available on other devices or performs poorly on them.
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